Course

Bachelor of Arts/Bachelor of Business and Commerce

Approved Abbreviation: BA/BBus&Com

Western Sydney University Course Code: 1695.1

CRICOS Code: 072402G

Students should follow the course structure for the course version relevant to the year they commenced. This version applies to students whose commencement year for this course is 2011.

This double degree program is designed for students whose interests span the Arts and Business. Study in the Bachelor of Arts component is designed to develop communication and personal skills, creativity and a capacity for independent thought, adaptability to new situations and problem-solving skills, attributes increasingly demanded by employers. The Bachelor of Business and Commerce (Marketing) key program component introduces students to the increasingly important role of marketing as the major source of organisational revenue and as a key contributor to organisational performance. Students are exposed to the broad and dynamic field of marketing, providing knowledge which is critical to graduate capability in marketing roles in contemporary and emergent organisations.

Study Mode
Four years full-time or part-time equivalent

Admission

Assumed knowledge: One unit of Mathematics and Two units of Band 4 English.

Recommended studies: Year 12 HSC (or equivalent); or completed a Diploma of Business at Western Sydney University, The College; or a relevant VET award.

Applicants who have undertaken studies overseas may have to provide proof of proficiency in English. Local and International applicants who are applying through the Universities Admissions Centre (UAC) will find details of minimum English proficiency requirements and acceptable proof on the UAC website. Local applicants applying directly to the University should also use the information provided on the UAC website.

http://www.uac.edu.au/

International students applying to The University through the International Office can find details of minimum English proficiency requirements and acceptable proof on their website.

International Office

Course Structure

Qualification for this award requires the successful completion of 320 credit points as prescribed in the structure below. Students who complete this award will graduate with a Bachelor of Arts and a Bachelor of Business and Commerce (Marketing), with the key program from the Bachelor of Business and Commerce noted on their testamur.

Students are eligible to graduate with a Bachelor of Arts on completion of all 24 units listed in the first three years of the relevant sequence below.

Students who wish to exit this double degree after their third year and graduate with a Bachelor of Arts must have completed 240 credit points and completed the units as listed below in Years 1, 2 and 3.

The conceptual design of this BA/BBC double degree is as follows:

Years 1 to 3: Students will complete 160cps of Arts units, comprising 80 credit points from the BA component core (including two level 3 core Arts units) and an 80 credit points BA major (including at least three level 3 units) and 80 credit points of Business and Commerce (Marketing) units (including 1 cross-credited, level 3 Business and Commerce unit - normally, 200088 - Brand and Product Management) as listed in the course structure below.

Bachelor of Arts Majors:

All Bachelor of Arts majors are available at Bankstown campus. Bachelor of Arts Majors available at Parramatta include:

M1032

Asian Studies and International Relations

M1035

English, Text and Writing

M1033

History and Political Thought

M1031

Global Studies

M1024

Religion, Anthropology and Philosophy