Course

Master of Business (Marketing)

Approved Abbreviation: MBus(Mkt)

Western Sydney University Course Code: 2698.1

CRICOS Code: 031632M

Students should follow the course structure for the course version relevant to the year they commenced. This version applies to students whose commencement year for this course is 2004 to mid-2007.

Commencement Year 2010 or later - 2698.3 Master of Business (Marketing)

Commencement Years mid-2007 to 2009 - 2698.2 Master of Business (Marketing)

This course prepares suitably qualified people for managerial positions in marketing through an academically rigorous and practically relevant professional marketing education. The course builds on a core foundation of marketing studies, allows students to pursue alternates in different areas of marketing and equips them with the knowledge, skills and attitude necessary to operate effectively as marketing managers.

Study Mode
Four quarters fulltime or the part-time equivalent.

Accreditation
Completion of this award earns points toward Certified Practising Marketer (CPM) status with the Australian Marketing Institute (AMI).

Admission

Applicants must possess an Australian bachelor's degree or equivalent according to NOOSR (National Office of Overseas Skills Recognition). NESB applicants must meet UWS's English language requirements.

Applications for the course must be made through the Universities Admissions Centre (UAC).

International applicants should contact International Office for details on admission. Contact information for the International Office is available from the UWS website.

http://sites.uws.edu.au/international

Course Structure

Qualification for this award requires the successful completion of 80 credit points which include six core units and two alternate units.

Exit Awards

2699 Graduate Diploma in Marketing

2700 Graduate Certificate in Marketing

Core Units

51002

Marketing Management

51003

Buyer Behaviour

51011