Graduate School Of Business (Sgsm)Marketing and International Trade RelationsWestern Sydney University Unit Code: 200516.1
Discipline: MARKETING
Student Contribution Band: 3
Level: 7
Credit Points: 10
Corequisite
51012 International Marketing
About this Unit
This unit explores on an empirical and conceptual basis the influence governments have on doing business overseas, the opportunities and constraints that arise from international trade relations (ITR) activities and the techniques used for lobbying governments to improve access to markets overseas.